Data transformation - Glossary

Data transformation is the process of converting data from one format or structure into another. Imagine your favorite band's music being played in a concert. To make sure everyone in the audience enjoys the music the sound technician might adjust the levels to suit the acoustics of the venue. Similarly data transformation adjusts and optimizes data so it can be better understood or used in different contexts such as integrating information from various sources into a uniform format for analysis. It's akin to translating a book into multiple languages so it can be enjoyed by diverse audiences around the world. Whether it’s transforming customer feedback into actionable insights or converting sales figures into reports for strategists data transformation is the bridge that turns raw information into valuable knowledge enabling businesses to make informed decisions.